By David Howell - February 11th, 2015

New research that focuses on Irish marketers speaks volumes about how all corporations need to enhance their use of measurement and tracking across all their social media activity.

According to the latest piece of research from Edelman and the Marketing Institute of Ireland, Twitter is the most effective marketing channel your corporation can use, but the research is quick to also point out that Facebook is still the most important.
The #SocialOutlook15 a survey into Irish...

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