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Nathan Bricklin, SVP Innovation Strategy, Wells Fargo
Ashley Stanton, Executive Director of Sales Operations at...
Nancy Bhagat, Chief Marketing Officer for TE Connectivity...
admin, (Jun 30, 2016)
Nancy Lee, Vice-President of Marketing at Intuit, shares her experience on building and developing an exceptional team of marketers that will...
admin, (Dec 9, 2015)
Yelena Maksina presents the text analytics process she used at Merck to ensure the sales force was communicating in accordance with policy and...
Nelsy Rodriguez, (Oct 17, 2015)
Our European correspondent Nelsy Rodriguez gives us the update on Europe's most impressive tech developments across industries.
David Howell, (Oct 7, 2015)
Customer data needs to become the foundation for your customer service.
Conference Recording, (Jun 15, 2015)
According to McKinsey, word of mouth marketing is a primary factor for up to fifty percent of purchasing decisions
Mark Kersteen, (Jun 10, 2015)
We spot trends. We can’t help it. We talk to marketers, we follow the industry, and we see them coming. The changing relationship between brand...
Conference Recording, (May 19, 2015)
IHOP on how to deliver a premium customer experience by collaborating across departments
Conference Recording, (May 18, 2015)
Dell and Sony share how they've given their employees and customers a voice for a fresh approach to their marketing
Stephanie Faris, (Apr 2, 2015)
Agile marketing involves hiring teams that can launch campaigns, test for results, and quickly adjust based on those results
Anonymous, (Mar 18, 2015)
A new guest blog from Conversocial
Jack Edgar, (Mar 9, 2015)
A new way of thinking is required
David Howell, (Jan 28, 2015)
Social media marketing needs to move onto a global stage and take into consideration the cultural differences that exist to ensure each message...
David Howell, (Jan 15, 2015)
As corporations enter a new year, CMOs will be tasked with developing their business’ marketing strategies. Increasingly this will mean evolving...
Tamsin Oxford, (Nov 26, 2014)
Just like the corporation, the CEO is a brand and must engage on the right platforms in order for communication to be effective
Tamsin Oxford, (Nov 19, 2014)
For CEOs to succeed across social media and leverage these networks for their benefit of their corporations, a deep understanding of social business...
Conference Recording, (Nov 18, 2014)
Changing internal structures - New relationships and responsibilities between marketing and other internal departments.
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