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Three cutting edge marketing conferences. One Incite Summit East.

Chief Marketing Officers and Major Brand Leaders Map out the future of marketing in NYC in October.

You'll learn from an unrivalled collection of marketing leaders:

Previous CMO speakers include:

Marc Speichert



Andy Gibson



Ivan Wicksteed

Old Navy


Elizabeth Charles



Michael Zuna



Jason West



Amy Weisenbach

Wilson Sporting Goods Co


Jessica Jensen



Russ Findlay
Russ Findlay



Nikki Briggs
Nikki Briggs



Michael Lacorazza
Michael Lacorazza

Wells Fargo

EVP Brand & Advertising

Alicia Tillman



3 in-depth events on the most critical issues of the year ahead

The three conferences will focus on:

  • One to One Marketing: The new tools for Segmentation, Targeting and Personalization to move beyond personas and demographics to marketing to individual customers
  • How to enhance Content and Storytelling's impact on campaigns and ability to drive sales
  • Marketing Attribution: test, predict and compare to understand the true impact of your marketing efforts

Look who’s just confirmed they’re attending!

The following leading brands have just confirmed their place at the Summit

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  • mattel
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“Like being a fly on the wall in the most noteworthy boardrooms in the world. Wonderful!”

Nancy Enger-Barrera is Vice-President, Digital Technology, Citi

The USA's best marketing conference just got better:

  • In-depth insights on the most critical issue in marketing in 2016: 85% of marketing practitioners told us that "developing a 'single customer view'" was their focus in 2016. So our conference goes in-depth on exactly this topic. You'll be prepared to flourish, not flounder, in 2016.
  • Practical, Real-world case studies from proven brand leaders: We know you're here to learn. So we deliver case studies filled with next steps and 'how tos' from brands as diverse as Mattel, Intuit, Lenovo, Square and Adidas
  • Four Chief Marketing Officers look into the future: Two days gives you insight from four Chief Marketing Officers, a managing Director from Procter & Gamble, 9 Vice-Presidents and many more leading executives. You won't find a speaker roster like this anywhere else.
  • Network with senior marketing executives from huge brands: Attendees who have joined us at the Incite Summit include attendees from T Mobile, SouthWest, Kraft, Tata, MetLife, MolsonCoors, Chobani, Cathay Pacific, American Express, Dunkin' Brands and many more. Over 70% of our attendees are guaranteed to work at 'end user' major brands. And over 60% of them are Directors, or more senior.

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Molson Coors

“The best conference I attended all year”

Carrie Estrada, Marketing Manager, Apperson

Join marketing leaders from the biggest brands in the USA

Previous attendees include:

Cocal Cola
Mondelez International

“Highly worthwhile - an excellent way to gain actionable insight”

Amy Sherwood, Vice-President, Public Relations, Yum! Brands

An agenda focused on the future of marketing

Under our theme of one-to-one marketing, we'll bring you in depth insights on the critical issues you'll face in the year ahead. Based on months of research with marketing executives from huge companies, our agenda will give you proven insight on topics like:

  • How CMOs and CIOs can work together to build a 360-degree view of the customer
  • Customize the Customer Journey for unforgettable experiences
  • How to personalize your content to tell stories that really resonate
  • Customer Personas 2.0 - informed, flexible and customer-driven
  • How to hire a future-proofed team to incite the revolution in one-to-one marketing


Practical case studies filled with real-world, proven advice

What's more, we're running many different case studies from leading brands on proven successes:

  • How Mattel connects with Millennial moms over digital
  • Athleta's customer and value-driven approach to marketing
  • How Adidas TaylorMade's hub for golfers help them personalize the customer experience
  • Square on changting customer expectations of digital experience
  • How Nature's Bakery partnered with NASCAR and Danica Patrick to build brand awareness


Proven: The USA's best marketing conference

  • 97% of Incite Summit attendees recommend the conference to their peers
  • Over 2,500 marketers have attended Incite events since we began in 2010
  • Previous attendees at Incite events include General Mills, Aflac, Citi, Red Bull, Verizon, Facebook, Google, Pfizer, WalMart, Whole Foods, United Health, Bacardi, 3M, Comcast, DHL and many more


of attendees recommend the Incite Summit to their peers


of Incite Summit attendees say they learned something new & useful which they have applied to their own strategy


the number of senior, brand execs that will join you at Incite Summit

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Take a closer look at the best marketing conference of the year:

The Top Three Reasons You Must Attend the Incite Summit 2016:


The best advice you’ll ever get: Real world experience is better than theory. That’s why Incite Summit: West brings a roster of 30+ senior, in-house marketing executives to share material experience. No consultants or service providers with something to sell. The speaker roster reads like a Who’s Who of the biggest brands and best marketers in the world: Athleta. Facebook. Mattel. LinkedIn. Intuit. Yahoo!. and GroupOn. Multiple C-Suiters, too.


An in-depth, highly focused agenda: Get clarity, from A-Z, on the most important issue facing brand marketers in 2016 – 1:1 marketing. Integrate your strategy to drive personalized engagement, boost reputation, and create a completely unique customer experience.


Build relationships with peers, not consultants: An event for marketers working in-house at b2b and b2c brands. At least 75% of our audience will fit that bill, and we guarantee that ratio. That means you’ll have plenty of opportunity to build relationships with peers who are experienced with personalized marketing, and are in a position to help. Companies like American Express, AT&T, Disney, McDonald’s, T-Mobile and Bayer. So – no hiding from a legion of consultants at lunch.

This will be the most beneficial two days out of the office all year... reserve your place now before it’s too late!

Jack Edgar

Jack Edgar

Head of Operations
The Incite Group

Phone: +1 (201) 204 1915


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Molson Coors

“Very engaging, lots of ideas, and a great opportunity to connect with experts and thought leaders”

Dan Lewis, Chief Communications Officer, Molson Coors