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Three cutting edge marketing conferences. One Incite Summit East.

Chief Marketing Officers and marketing leaders from over 60 innovative brands map out the future of marketing in NYC in October.


PERSONALIZATION

The revolution in segmentation, targeting and personalization - and what marketers must do to both understand - and serve - customers better

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CONTENT & STORYTELLING

How to tell compelling stories, scale content production, and accurately define the role of both in your marketing success

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MARKETING ATTRIBUTION

The complex interplay between brand, channel, content, platform and message - and how to accurately track the success pf every element of your marketing campaign

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Innovative senior marketing leaders you'll learn from

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Peter Horst

The Hershey Company

Chief Marketing Officer

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Andy Goldberg

General Electric

Chief Creative Officer

ivan_wicksteed
Patricia Gabberty

HSBC

Chief Marketing Officer (commercial)

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Lori McFarling

Discovery Education

Chief Marketing Officer

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Amy Sokotch

Citi

Senior Vice-President, Media

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Celine Del Genes

Adidas

Vice-President, Global GTM Marketing (Reebok)

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Gina Ballenger

Twitter

Head of Content Marketing

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Steve McGowan

Mondelez International

Director of Shopper Marketing

Russ Findlay
Suzanne Henricksen

Clorox

Senior Director, Brand Insights

Nikki Briggs
Radha Subramanyam

iHeartMedia

President of Insights, Research & Data Analytics

Michael Lacorazza
Kendra Fanara

Johnson & Johnson

Product Director, Janssen Therapeutics

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Rahul Todkar

Charles Schwab

Vice-President, Marketing Analytics

3 in-depth conferences on the key issues of the year ahead

The three conferences will focus on:

  • Personalization: The revolution in segmentation, targeting and personalization - and what marketers must do to both understand and serve customers better
  • Content & Storytelling: How to tell compelling stories, scale content production, and accurately define the role of both in your marketing success
  • Marketing Attribution: The complex interplay between brand, channel, content, platform and message - and how to accurately track the success of every element of your marketing campaign

Look who’s just confirmed they’re attending!

The following leading brands have just confirmed their place at the Summit


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Citi

“Like being a fly on the wall in the most noteworthy boardrooms in the world. Wonderful!”

Nancy Enger-Barrera is Vice-President, Digital Technology, Citi

A conference designed exclusively for in-house marketers

  • Learn: 3 in-depth conferences, 60+ major brands speaking, 17 exclusive case studies, and an agenda built by the marketing community
  • Collaborate: Establish relationships with key marketing executives at the biggest brands active in the USA today
  • Network: 400+ peers in attendance, 70%+ working in-house at major brands. In short - useful, targeted networking you won't get anywhere else.

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Molson Coors

“The best conference I attended all year”

Carrie Estrada, Marketing Manager, Apperson

Join marketing leaders from the biggest brands in the USA

Previous attendees include:

Cocal Cola
GE
MTV
RedBull
Mondelez International
Pfizer
ESPN
Visa
Samsung
Intel
Citi
eBay
Sony
McDonalds
HSBC
Microsoft
Google
Dell
yum_brands

“Highly worthwhile - an excellent way to gain actionable insight”

Amy Sherwood, Vice-President, Public Relations, Yum! Brands

A 40-session agenda focused on the future of marketing

Under our three themes of personalization, content & storytelling, and marketing attribution, we'll bring you in depth insights on the critical issues you'll face in the year ahead. Based on months of research with marketing executives from huge companies, our agenda will give you proven insight on topics like:

  • Use new data sources to build a deeper understanding of your customer behavior
  • The new relationship between marketing and sales - and why sales enablement will be a critical goal for marketers in 2016 and beyond
  • Discover and define your brand story - the first step on the road to storytelling success
  • Spot the hidden relationships between different marketing platforms and channels
  • Connect and target customers more effectively by leveraging social data
  • How native advertising is your ticket to engage a fickle Millennial audience
  • Scale your ability to deliver resonant and timely content
  • Communicate marketing data effectively to enhance buy in from the rest of your business

 

17 practical case studies filled with real-world, proven advice

What's more, we're running many different case studies from leading brands on proven successes:

  • How Adidas leveraged storytelling to build a leadership position in 'tough fitness' for Reebok
  • How Toyota built a 360-degree view of their customer - and why it matters
  • How Clorox is shifting towards real-time insights & analytics to test, learn and grow faster than ever
  • How Mondelez leverages social and location data to drive in-store purchases
  • How Citi used branded entertainment to deliver 'access beyond attendance'
  • How TripAdvisor uses enhanced customer understanding and personalization to drive better sales and brand positioning
  • How Kohler have moved from descriptive to predictive analytics

 

Proven: The USA's best marketing conference

  • 97% of Incite Summit attendees recommend the conference to their peers
  • Over 2,500 marketers have attended Incite events since we began in 2010
  • Previous attendees at Incite events include General Mills, Aflac, Citi, Red Bull, Verizon, Facebook, Google, Pfizer, WalMart, Whole Foods, United Health, Bacardi, 3M, Comcast, DHL and many more

97%

of attendees recommend the Incite Summit to their peers

98%

of Incite Summit attendees say they learned something new & useful which they have applied to their own strategy

400+

the number of senior, brand execs that will join you at Incite Summit

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And stay updated on the best marketing conference in 2016

Take a closer look at the best marketing conference of the year:

5 reasons you cannot miss the Incite Marketing Summit

1

400+ peers and colleagues to build your network - benchmark, debate and learn from the best minds in marketing

2

3 in-depth conferences in one: Exclusive insights on the three core pillars of marketing in 2017 in three standalone conferences. Deep dive on one topic or customize your experience with sessions from each stream.

3

60+ expert speakers sharing insights: You simply will not find a stronger collection of in-house marketing expertise anywhere else

4

25+ hours of thought provoking debate: Case studies, keynotes and discussions to equip you with the skills and insights to flourish in the year ahead

5

Save weeks of work: Get more insights in two days than weeks of market research and competitive benchmarking

This will be the most beneficial two days out of the office all year... reserve your place now before it’s too late!

Any questions? Just get in touch!

Jack Edgar

Jack Edgar

Head of Operations
The Incite Group

Phone: +1 (201) 204 1915

Email: jack@incite-group.com

Nick Johnson

Nick Johnson

Founder and CEO
The Incite Group

Email: nick@incite-group.com

Download the Full Event Brochure

And stay updated on the best marketing conference in 2016

Molson Coors

“Very engaging, lots of ideas, and a great opportunity to connect with experts and thought leaders”

Dan Lewis, Chief Communications Officer, Molson Coors