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Anonymous, (Apr 18, 2012)
[G]artner, predicts that by 2015, more than 50% of organizations that manage innovation processes will gamify those processes”; and foresee that by 2014, a gamified service for consumer goods mar...
Anonymous, (Apr 11, 2012)
[T]he latest research from Ofcom reveals the love affair that Britain has with the smart phone. Over a quarter of adults now own a smart phone with this figure rising to almost half when teenagers ...
adaptive, (Apr 11, 2012)
[U]seful Social Media asked 650+ social media practitioners about how they manage social in their company and their plans for the future. ...
adaptive, (Apr 11, 2012)
[D]omino's Pizza is recognised as the world's leading pizza delivery company. Our expertise and passion for delivering hot and fresh pizzas has earned us numerous awards and the loyalty of millions...
Anonymous, (Apr 11, 2012)
[L]eading companies congregate on New York to deliver sessions on how social media delivers on business goals in the corporate environment at the Corporate Social Media Summit this June 13 – 14. ...
adaptive, (Apr 11, 2012)
Hi all, Hope everyone is well? Plenty of activity across the social web this week… Nissan uses Bollywood for new campaign [N]issan have used the power of social networking via their Faceb...
adaptive, (Apr 4, 2012)
Hi all, Hope everyone is well? This week, the Wednesday Update is a customer service special - to celebrate the imminent Social Media for Customer Service Summit, in London on the 23 - 24 Apr...
adaptive, (Apr 1, 2012)
As corporations complete constructing their social media channels what’s next in this brave new world? Social media 1.0 was all about building your corporation’s Facebook page, or setting up...
adaptive, (Mar 28, 2012)
Hi all, Hope everyone is well? Here's your pick of the latest news... Social or search? [W]ith a world gone social networking crazy, it’s still important for companies to think about whet...
adaptive, (Mar 28, 2012)
[U]num, an insurance company providing Income Protection, has made social media central to its integrated £5 million, 3-year campaign, which launched last year. Unum has evolved over the past for...
Nick Johnson, (Mar 28, 2012)
Prompted by this article in Fast Company, I've been thinking about f-commerce recently. As Farhad Manjoo mentions in his article, there was an awful lot of hype and bluster around f-commerce n...
Nick Johnson, (Mar 21, 2012)
[H]i everyone, And welcome to this week's roundup of the biggest stories from around the (corporate) social web! This week, we cover Domino's new 'social pizza' campaign, the discovery of social...
adaptive, (Mar 20, 2012)
[M]icropayments have been talked about for years. They have been tried online, but social media could be the space where they really take off. Selling goods via smart phone apps, and through Twitte...
adaptive, (Mar 19, 2012)
[C]orporations have worked hard to develop their SEO to the point where they can positively affect their ranking on Google. With the advent of social media and the plethora of new links back to the...
adaptive, (Mar 14, 2012)
[W]here should social media management be situated in a corporation? Traditionally marketing was a separate activity to customer service. Today, social media touches on each of these departments an...
adaptive, (Mar 14, 2012)
Hi all, Hope everyone is well? Plenty of activity across the social web this week… More data management at Moneysupermarket [U]nderstanding that data is king in their sector of the market...
adaptive, (Mar 7, 2012)
Hi all, Hope everyone is well? Plenty of activity across the social web this week… The high street is still relevant [C]orporations that are looking at how they can lever their online pre...
adaptive, (Mar 7, 2012)
[G]one are the days when social media sat at its own table. Companies have woken up to the fact that social needs to be part of the broader marketing and communications strategy. It’s time for...
Anonymous, (Mar 5, 2012)
[T]he use of IT has been transformed by disruptive technologies including the cloud and mobile communications devices. And with the rise of social media, corporations should be developing a digital...
Nick Johnson, (Feb 29, 2012)
Hi all, In the run-up to the release of the 'State of Corporate Social Media 2012' briefing (get your advance copy here), I'm writing a series of blog posts based on some of the findings from ou...